Showing posts with label Hong Kong. Show all posts
Showing posts with label Hong Kong. Show all posts

Monday, July 23, 2012

What's up dock? Apple to shrink connector for iPhone 5

(Blank Headline Received)TAIPEI/HONG KONG (Reuters) - Apple Inc's (NSQ:AAPL - News) new iPhone will drop the wide dock connector used in the company's gadgets for the best part of a decade in favour of a smaller one, a change likely to annoy the Apple faithful but which could be a boon for accessory makers.
The iPhone 5, Apple's next generation iPhone expected to go on sale around October, will come with a 19-pin connector port at the bottom instead of the proprietary 30-pin port "to make room for the earphone moving to the bottom", two sources familiar with the matter told Reuters.
That would mean the new phone would not connect with the myriad of accessories such as speakers and power chargers that form part of the ecosystem around iPods, iPads and iPhones, without an adaptor.
That means new business, analysts say.
"It represents an opportunity for accessory vendors," said Pete Cunningham, London-based analyst at technology research firm Canalys. "The iPhone connector has been a standard for a long time now and I would expect the same to be true for a new connector, should Apple change it as expected."
Apple did not immediately reply to an emailed request for comment.
Tech blogs have long speculated on the demise of the 30-pin connector, which at 21 mm wide takes up a chunk of space, especially as the latest technologies such as microUSB offer more power in less space.
They say that a smaller connector would give Apple more scope for new product designs or a bigger battery, or simply to make ever smaller products.
Switzerland's Logitech (VTX:LOGN.VX - News), one of the biggest makers of Apple speakers, declined to comment.
But some enterprising vendors in China have already begun offering cases for the new phone, complete with earphone socket on the bottom and a "guarantee" the dimensions are correct.
For some in the peripherals industry, the change could open doors to new business.
"iPod docking speaker sales have been declining for one or two years," said an employee of a Hong Kong-based company that designs speakers especially for Apple products.
"My previous factory is a lucky one. They shifted the focus to Bluetooth speakers, which proved a wise decision now," the employee said, speaking on condition of anonymity.
"It looks like while iPod speaker sales are going down, Bluetooth speaker sales are going up."
HAPPY TO UPGRADE?
Apple has already said that some users of older models of its Macbook computers won't be able to use the latest operating system to be announced soon, but analysts think it will be kinder to mobile gadget users.
"Apple needs to find a solution not to disappoint their current clients who want to upgrade to the new iPhone but are tied to an expensive accessory that have bought," said Franciso Jeronimo, London-based analyst at technology research firm IDC.
"I believe Apple will come up with some sort of adaptor so the new iPhone can be used with previous connectors."
It could be a difficult change for Apple to manage, even with an adaptor.
"With a smaller connector, what am I going to do with my loudspeaker at home and the fitness pack that I use when I go to the gym? That's the question," said 24-year old Travis Tam, who owns an iPhone 4 and works as an account executive at a social networking company in Hong Kong.
"I feel that the premium gap between the next iPhone 5 and newest Android models is getting much smaller these days. That will mean that details such as having a smaller connector will mean more in whether I will continue to use an iPhone and switch to other Android phones."
A salesman surnamed Chan at an Apple reseller in Hong Kong thought a smaller connector would be a "pain", and would spoil the clean lines and seamless connectivity that is Apple's trademark.
"There are ways around it as some of the speakers have an audio input point that can be connected directly to any iPhone with a earphone jack. It's not a very elegant way of doing things, but it's an alternative," he said.
In the end though, Apple fans are Apple fans.
"I don't think it will stop Apple consumers from buying the new gadgets," said C.K. Lu, Taipei-based analyst at research firm Gartner. "Many companies are interested in developing accessories for Apple because Apple users are more open and willing to buy accessories." (Additional reporting by Tarmo Virki in HELSINKI and Caroline Copley in ZURICH; Writing by Jonathan Standing; Editing by Alex Richardson)

Wednesday, July 18, 2012

Next iPhone Has Thinner Screen

Apple's next iPhone will boast a thinner screen.





HONG KONG—Apple Inc.'s (AAPL) next iPhone, currently being manufactured by Asian component makers, will use a new technology that makes the smartphone's screen thinner, people familiar with the matter said, as the U.S. technology giant strives to improve technological features amid intensifying competition from Samsung Electronics Co. (005930.SE) and other rivals.

Japanese liquid-crystal-display makers Sharp Corp. and Japan Display Inc.—a new company that combined three Japanese electronics makers' display units—as well as South Korea's LG Display Co. (LPL) are currently mass producing panels for the next iPhone using so-called in-cell technology, the people said.

[More from WSJ.com: 8mm Camera? Nope, Just an iPhone]

The technology integrates touch sensors into the LCD, making it unnecessary to have a separate touch-screen layer. The absence of the layer, usually about half a millimeter thick, not only makes the whole screen thinner, but the quality of displayed images would improve, said DisplaySearch analyst Hiroshi Hayase.

The current iPhone 4S is 9.3 millimeters thick, according to Apple's official web site.

For Apple, the new technology would also simplify the supply chain and help cut costs as it would no longer have to buy touch panels and LCD panels from separate suppliers.

Technological progress at LCD makers such as Sharp, Japan Display and LG Display is crucial for Apple, given that Samsung has been pushing its organic light-emitting displays as one of the unique features of its Galaxy phones. Samsung's flagship smartphone, the Galaxy S III, comes with a 4.8-inch OLED screen and is thinner than the current iPhone.

[More from WSJ.com: Microsoft Hits Back as Google Muscles In]

The vast majority of OLED screens used in mobile devices today are supplied by Samsung. OLED screens, which don't require backlighting, tend to be thinner than conventional LCD panels.

While Apple and Samsung together dominate the lucrative market for high-end smartphones, the companies are under constant pressure to meet high expectations for more-powerful, capable devices that are easier to carry.

A thinner screen in the next iPhone could make the whole device slimmer, or make extra room available for other components such as batteries. But in-cell touch screens are harder to manufacture than conventional LCD screens. The people familiar with the situation said that LCD makers are finding the manufacturing process challenging and time-consuming as they scramble to achieve high yield rates.

Analysts have said that the new iPhone is expected sometime in the fall.

In May, people familiar with the matter said that the new iPhone will likely come with a screen larger than the current iPhone's 3.5-inch display. A thinner screen could help offset an increase in weight due to the larger size.

[More from WSJ.com: Tax Break Nears End For Online Shoppers]

The LCD industry has been working on the in-cell touch technology for several years. For LCD panel makers like Sharp, Japan Display and LG Display, Apple's iPhone provides the environment where they can demonstrate their latest technological progress to show that LCD screens can continue to evolve and stay competitive against OLED displays. In the meantime, Sharp, Japan Display and LG Display have also been developing OLED displays.

At the same time, the adoption of in-cell technology is bad news for makers of conventional touch panels used in many smartphone screens now. Taiwan's Wintek Corp. (2384.TW) and TPK Holding Co. (3673.TW), which supplied the touch-panel layer of the iPhone 4S screen, didn't get orders for the next iPhone, people familiar with the situation said.